Andrea Gnecco • UX Designer • HCI MSc

Download my CV

UX Lead - Design Systems & B2B Platforms across LatAm

Get in touch

Case Studies

CASE STUDIES

A few things I've led and shaped. I go into problems and outcomes. I hope you enjoy.

Building for Adoption:

In a large B2B Platform, a flexible Design System drove consistency and speed

5 min read

Consolidating Sales Force:

From manual tasks and legacy digital tools to an optimized flow for a global bottler company's sales force

2 min read

One Language, Every Team:

Turning a large e-comm retailer's Design System from multiple UI libraries into unified, adopted language

3 min read

Improving Sales Team Performance:

Giving an amplified vision of a whole sales reps operation

2 min read

Hi!

I'm Andrea (most people call me Dea), a UX Design Lead from Brazil with a Master's in Human-Computer Interaction and five years of experience in the field.

I focus on large-scale Design Systems, B2B apps, and sales force tools, products that frequently need to work well across a lot of different teams at once. Right now I'm at Coca-Cola FEMSA, helping out their most important tools on B2B and Design System.